AUTOMOTIVE DEALERSHIP GROUP VARIABLE OPERATIONS DEVELOPMENT DIRECTOR
Company: Leader Automotive Group
Location: Chicago
Posted on: November 12, 2024
Job Description:
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Working alongside the US Platform Vice President and our Marketing
Department, the Variable Operations Development Manager will play a
key role in driving improved operational efficiency at Leader
Automotive dealerships in your assigned area by closely monitoring
paid and organic lead channels, market share, gross profit, closing
percentages, and sales CSI scores. This will be done by guiding the
GM and Sales Managers with continuous feedback and training
measures that they can implement with their staff. Your efforts
will translate directly into increased new and used vehicle sales,
while providing valuable insight to leadership regarding overall
store performance and other employee engagement, productivity, or
culture concerns that could be affecting the attainment of our
desired goals. Increasing our overall closing percentage in sales
is a critical component of the Leader Automotive growth strategy,
and we are confident that the right candidate will help us
accomplish our mission to provide the best and most efficient sales
experience to every guest we serve.
Job Responsibilities:
- Partner with the Platform Vice President and Marketing Partner
of your assigned platform and store management to drive positive
results in lowering turnover, improving associate productivity,
increasing CSI, market share, PVR, vendor relations, and overall
sales results.
- Work individually with GMs and Sales Managers to help implement
improved process execution, developing effective and sustainable
action plans that will increase variable operation KPI's and store
profitability.
- Conduct store visits with the GM and Sales Management teams to
elevate e-commerce business results by leveraging data, software,
and sales tools for review/comparison within the CRM to recommend
initiatives that will lead to increased sales and closing
percentages.
- Build and/or modify reports and dashboards for sales,
marketing, and dealership operations to assist with the analysis of
lead handling and team member productivity.
- Ensure the dealership's online presence is set up to maximize
lead generation efforts and our ROI on advertising dollars
spent.
- Support lead generation & customer success management projects
from a corporate level as new initiatives are deployed at the store
level.
- Own the flow of lead information and how it makes its way
through our systems accurately and effectively.
- Implement and action sales automation features to improve
efficiencies for store leaders and their staff.
- Initiate and execute opportunities for internet sales, such as
email/SMS campaigns, marketing automation, general marketing
plugins for CRM, etc.
- Coach and mentor store leadership and other team members to
perform in a manner consistent with Leader Automotive's core
values, sharing role-specific information that will help them to
better serve our clientele and the community we operate
in.
- Other duties as assigned by Retail Leadership on an as-needed
basis.
Requirements:
- Preferred minimum of 5 years automotive experience, with 2
years of dedicated Internet or Sales Management
experience.
- Valid, current driver's license with an acceptable driving
history as this position will require travel within your designated
market to visit dealerships on a weekly/monthly basis.
- Previous experience using a dealership CRM & 3rd party lead
software (VIN Solutions, ADP/CDK, iLeads, E-Leads, Reynolds,
Compass, Salesforce, etc.).
- Well-versed in Microsoft Office features, such as Excel, to
create reports and analyze data.
- Adaptable, quick learner who can use other team members
proactively when you need help.
- Detail-oriented individual who can work independently with
little need for direction to get through your daily and monthly
tasks.
- Comfortable talking to people at all levels within the
organization and know how to discuss data and results.
- You have an ability to multi-task and prioritize efforts in a
manner that will maximize dealership ROI on advertising dollars
spent.
We are an equal opportunity employer and prohibit
discrimination/harassment without regard to race, color, religion,
age, sex, national origin, disability status, genetics, protected
veteran status, sexual orientation, gender identity or expression,
or any other characteristic protected by federal, state or local
laws.
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Keywords: Leader Automotive Group, Racine , AUTOMOTIVE DEALERSHIP GROUP VARIABLE OPERATIONS DEVELOPMENT DIRECTOR, Executive , Chicago, Wisconsin
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