Director of Conversion Rate Optimization
Company: VirtualVocations
Location: Racine
Posted on: November 7, 2024
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Job Description:
A company is looking for a Director of Conversion Rate
Optimization (CRO) to enhance testing and optimization
strategies.
Key Responsibilities
Develop and manage a high-velocity CRO strategy, prioritizing
high-impact tests
Lead A/B testing and data-driven optimization across the website to
improve key metrics
Collaborate cross-functionally to ensure efficient test execution
and alignment with business goals
Required Qualifications
5+ years of experience in eCommerce conversion rate optimization
(CRO)
Strong experience with CRO programs for eCommerce brands,
preferably on Shopify Plus
Expertise in using testing tools like Convert.com, Optimizely, or
VWO
Proven ability to lead and mentor a team in building a scalable CRO
process
Familiarity with direct-response marketing and optimizing landing
pages for high-traffic sites
Keywords: VirtualVocations, Racine , Director of Conversion Rate Optimization, Executive , Racine, Wisconsin
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