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Director of Marketing Strategy

Company: VirtualVocations
Location: Aurora
Posted on: November 1, 2024

Job Description:

A company is looking for a Director of Marketing Strategy to lead the development and implementation of marketing strategies for university and college clients.



Key Responsibilities

Lead brand strategy activation and marketing initiatives to enhance brand reputation and drive revenue
Manage brand roll-out implementations and coordinate with internal colleagues and clients
Conduct organizational audits and provide strategic guidance as a fractional chief marketing officer


Required Qualifications

Bachelor's degree in marketing, communications, or a related field; master's degree preferred
Ten years of experience in marketing strategy development
Proven experience in building and rolling out brand strategies
Strong analytical skills for data interpretation and decision-making
Familiarity with digital marketing tools and trends in higher education

Keywords: VirtualVocations, Racine , Director of Marketing Strategy, Executive , Aurora, Wisconsin

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