ASSOCIATE MARKETING MANAGER

Company: Careerbuilder
Location: Plymouth
Posted on: October 20, 2024

Job Description:

As a member of the Brand Marketing Team, the Associate Marketing Manager is responsible for the execution of business strategies for assigned core product lines. The Associate Marketing Manager will work with the Brand Marketing Team to build the brand and to achieve annual operating plan profit and volume.Your Story.As a member of the Brand Marketing Team, the Associate Marketing Manager is responsible for the execution of business strategies for assigned core product lines. - The Associate Marketing Manager will work with the Brand Marketing Team to build the brand and to achieve annual operating plan profit and volume.Your Passion. -Our Culture.At Sargento, you work for a company you believe in, with a family of people who believe in you. - Our culture stems from a simple premise: Hire good people and treat them like family. - At Sargento, you can make decisions based on how they affect people as well as the long-term health of our company. - You will be encouraged to make a meaningful difference in the community, in the company and in your career. - With diverse experiences and tools to learn and develop, you can transform your aspirations into reality. - If you're ready for the right place to belong and grow your career, you can find it here.Benefits that set us apart.

• Comprehensive medical -including Fertility, Adoption benefits, Dental, and Vision Insurance
• Flexible Work Week
  • Hybrid work schedule - Onsite Tuesday - Thursday with the option to work remotely Monday and Friday
  • Compressed work week - Option of - day Friday
  • Onsite Health & Wellness Center
  • Employer 401K contribution in the top 1% of the nation
  • Relocation Assistance
  • Tuition Assistance
  • Access to Employee StoreWhat You Do. Strategy and Financial Planning:
    • Assist with the development and execution of annual product line strategies and plans.
    • Understand financial reporting, product line P&L and key financial measures to improve product line profitability.
    • Manages product line budget with high degree of accuracy.
    • Understands and contributes to the monthly Demand Planning process.Business Analysis and Synthesis:
      • Analyze data and market trends to provide insights and concise recommendations to leadership through formal and informal updates.
      • Provide ad hoc and regular reporting to help inform the organization of product line performance and challenges.Target Consumer and Brand Positioning:
        • Understand target consumer and product line benefit ladder to ensure marketing plans and messaging is relevant.
        • Track consumer panel metrics and consumer trends and uses insights to influence decision making.Manage the Creative Process:
          • Assist Marketing Manager and agency partners with the development and of all national marketing programs (TV, Print, Digital, Consumer Promotions, PR).
          • Work with Creative Service team to optimize and create new packaging graphics to deliver on brand positioning.Communication Channels- Media, Digital and Social:
            • Stay on top of emerging trends. - Understands how the marketplace evolution in Digital, Social and Omni Channel channels impacts communication strategy and planning.
            • Leverage the BDA in order to perform an ROI analysis.
            • Proactively manage product line marketing budget and recommend resource allocation, when necessary.Additional Responsibilities:
              • Lead key Cross Functional projects with the assistance of project management to achieve business unit strategies and objectives
              • Assist cross functional partners with the development of project business cases
              • Monitor quality complaints from consumer services and customers and work with R&D and manufacturing on corrective action. -Your Education and Experience.
                • Bachelor's degree from four-year college or university
                • Master's degree is preferred
                • 1-3 years experience
                • CPG experience is a plus
                • Nielsen & IRI experience is preferred -Our Story.With over 2,400+ employees and net sales of nearly $1.8 billion, Sargento is a family-owned company that has been a leader in cheese for more than 70 years. -We created the world's first, successful pre-packaged sliced and shredded natural cheeses. - Sargento is based in Plymouth, Wisconsin, where we manufacture and market shredded, sliced and snack natural cheese products, as well as ingredients and sauces. -Sargento is known for the exceptional quality of our products and for product design, packaging and merchandising innovations that have transformed our industry.To learn more about our culture and values, please visit our website at -.Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

Keywords: Careerbuilder, Racine , ASSOCIATE MARKETING MANAGER, Executive , Plymouth, Wisconsin