Paid Digital Media Specialist
Company: VirtualVocations
Location: Racine
Posted on: November 14, 2024
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Job Description:
A company is looking for a Paid Digital Media Specialist (B2B)
to support and coordinate paid media strategies.
Key Responsibilities
Assist in developing and implementing paid media plans across
various channels
Support optimization of global paid digital advertising campaigns
to maximize ROI
Coordinate with vendors and agency partners for campaign execution
and data collection
Required Qualifications
3+ years of experience in paid digital media or digital
marketing
Expertise in Google Ads and Microsoft Bing Ads; certification in
Google Ads is a plus
B2B and SaaS marketing experience strongly preferred
Experience using a self-serve programmatic platform for media
buying is preferred
Familiarity with Google Analytics or similar web analytics tools is
beneficial
Keywords: VirtualVocations, Racine , Paid Digital Media Specialist, Advertising , Racine, Wisconsin
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